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Live on Kings Court Live on Kings Court

Live on Kings Court

CHALLENGE

To conclude the 2011-12 season the Sacramento Kings Foundation hosted an inaugural community benefit concert called “Live on Kings Court.” The event was to feature various activities including a VIP reception, a catered dinner and an auction. The evening concluded with a live performance from Blues Traveler. All money raised would go towards community enrichment projects run by the Sacramento Kings Foundation.

SOLUTION

Collateral pieces for the event, including the brochure and event passes, needed to reflect and enhance the styling of the logo while furthering the excitement and fun of the evening. The color scheme from the logo was used through the collateral pieces and tilted rectangular graphic elements were utilized to create rhythm and flow throughout the pieces. These reflected the musical aspect of the event and created a sense of fun and energy surrounding the event.

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DESIGN

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